diff --git a/packages/cli/src/setup-demo-tour.test.ts b/packages/cli/src/setup-demo-tour.test.ts
index d3f7e3f4..a8b63974 100644
--- a/packages/cli/src/setup-demo-tour.test.ts
+++ b/packages/cli/src/setup-demo-tour.test.ts
@@ -209,7 +209,7 @@ describe('runDemoTour', () => {
       },
     );
     expect(result).toBe(0);
-    // Navigation called once for databases step, then exits
+    // Navigation called once for intro, then exits on back
     expect(navigation).toHaveBeenCalledTimes(1);
   });
 
@@ -218,10 +218,11 @@ describe('runDemoTour', () => {
     let callCount = 0;
     const navigation = vi.fn().mockImplementation(() => {
       callCount++;
-      // First call (databases): forward
-      // Second call (sources): back
-      // Third call (databases again): back (exit)
-      if (callCount === 1) return Promise.resolve('forward');
+      // First call (intro): forward
+      // Second call (databases): forward
+      // Third call (sources): back
+      // Fourth call (databases again): back (exit)
+      if (callCount <= 2) return Promise.resolve('forward');
       return Promise.resolve('back');
     });
 
@@ -235,7 +236,7 @@ describe('runDemoTour', () => {
       },
     );
     expect(result).toBe(0);
-    expect(navigation).toHaveBeenCalledTimes(3);
+    expect(navigation).toHaveBeenCalledTimes(4);
   });
 
   it('handles agent step returning back', async () => {
@@ -243,10 +244,10 @@ describe('runDemoTour', () => {
     let navCount = 0;
     const navigation = vi.fn().mockImplementation(() => {
       navCount++;
-      // Forward through databases, sources, context
+      // Forward through intro, databases, sources, context
       // Then back from context (after agents returns back)
       // Then back from sources, then back from databases (exit)
-      if (navCount <= 3) return Promise.resolve('forward');
+      if (navCount <= 4) return Promise.resolve('forward');
       return Promise.resolve('back');
     });
 
diff --git a/packages/cli/src/setup-demo-tour.ts b/packages/cli/src/setup-demo-tour.ts
index f3d71f70..fe211e67 100644
--- a/packages/cli/src/setup-demo-tour.ts
+++ b/packages/cli/src/setup-demo-tour.ts
@@ -62,12 +62,15 @@ function createTargetState(target: KtxPublicIngestPlanTarget): ContextBuildTarge
 // Pure rendering functions
 // ---------------------------------------------------------------------------
 
-export function renderDemoBanner(): string {
+export function renderDemoBanner(projectDir?: string): string {
   const lines = [
     '',
     `┌  ${cyan('Demo mode')} — data has been pre-processed and KTX context is already built.`,
     '│  This walkthrough illustrates the setup steps. Selections are pre-filled and read-only.',
   ];
+  if (projectDir) {
+    lines.push(`│  Project directory: ${dim(projectDir)}`);
+  }
   return lines.join('\n');
 }
 
@@ -144,16 +147,15 @@ export async function waitForDemoNavigation(
     };
 
     const onData = (data: Buffer) => {
-      const char = data.toString();
-      if (char === '\r' || char === '\n') {
-        cleanup();
-        resolve('forward');
-      } else if (char === '\x1b') {
-        cleanup();
-        resolve('back');
-      } else if (char === '\x03') {
+      if (data[0] === 0x03) {
         cleanup();
         reject(new KtxSetupExitError());
+      } else if (data[0] === 0x0d || data[0] === 0x0a) {
+        cleanup();
+        resolve('forward');
+      } else if (data[0] === 0x1b) {
+        cleanup();
+        resolve('back');
       }
     };
 
@@ -171,8 +173,9 @@ export async function renderDemoCard(
   io: KtxCliIo,
   stdin?: NodeJS.ReadStream,
   waitNav: (stdin?: NodeJS.ReadStream) => Promise<'forward' | 'back'> = waitForDemoNavigation,
+  projectDir?: string,
 ): Promise<'forward' | 'back'> {
-  io.stdout.write(renderDemoBanner() + '\n\n');
+  io.stdout.write(renderDemoBanner(projectDir) + '\n\n');
   io.stdout.write(renderDemoCardContent(title, selections) + '\n');
   return waitNav(stdin);
 }
@@ -337,6 +340,11 @@ export async function runDemoTour(
   const projectDir = defaultDemoProjectDir();
   await ensureProject({ projectDir, force: false });
 
+  io.stdout.write(renderDemoBanner(projectDir) + '\n');
+  io.stdout.write(`\n│  ${dim('Press Enter to continue, Escape to go back')}\n└\n`);
+  const introDirection = await waitNav();
+  if (introDirection === 'back') return 0;
+
   let stepIndex = 0;
 
   while (stepIndex < DEMO_STEPS.length) {
@@ -344,11 +352,11 @@ export async function runDemoTour(
     let direction: 'forward' | 'back';
 
     if (step === 'databases') {
-      direction = await renderDemoCard('Database connection', ['PostgreSQL — Orbit Analytics (56 tables, 2 schemas)'], io, undefined, waitNav);
+      direction = await renderDemoCard('Database connection', ['PostgreSQL — Orbit Analytics (56 tables, 2 schemas)'], io, undefined, waitNav, projectDir);
     } else if (step === 'sources') {
-      direction = await renderDemoCard('Context sources', ['dbt — 34 transformation models', 'Metabase — 80 dashboard cards', 'Notion — 9 knowledge pages'], io, undefined, waitNav);
+      direction = await renderDemoCard('Context sources', ['dbt — 34 transformation models', 'Metabase — 80 dashboard cards', 'Notion — 9 knowledge pages'], io, undefined, waitNav, projectDir);
     } else if (step === 'context') {
-      io.stdout.write(renderDemoBanner() + '\n\n');
+      io.stdout.write(renderDemoBanner(projectDir) + '\n\n');
       if (deps.skipReplayAnimation) {
         direction = await waitNav();
       } else {