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feat: enhance SurfSense with new skills, blog section, and improve SEO metadata
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- Added multiple new skills to skills-lock.json from the repository `aaron-he-zhu/seo-geo-claude-skills`. - Introduced `fuzzy-search` dependency in package.json for improved search functionality. - Updated pnpm-lock.yaml to include the new `fuzzy-search` package. - Enhanced SEO metadata across various pages, including canonical links and descriptions for better search visibility. - Improved layout and structure of several components, including the homepage and changelog, to enhance user experience.
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# On-Page SEO Auditor — Worked Example & Page Type Checklists
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Referenced from [SKILL.md](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/main/optimize/on-page-seo-auditor/SKILL.md).
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---
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## Worked Example
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**User**: "Audit the on-page SEO of https://example.com/best-noise-cancelling-headphones targeting 'best noise cancelling headphones'"
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**Output**:
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```markdown
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# On-Page SEO Audit Report
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**Page**: https://example.com/best-noise-cancelling-headphones
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**Target Keyword**: best noise cancelling headphones
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**Secondary Keywords**: wireless noise cancelling headphones, ANC headphones, noise cancelling headphones review
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**Page Type**: commercial (reviews/roundup)
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**Audit Date**: 2025-01-15
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## Summary
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| Audit Area | Score | Key Finding |
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|------------|-------|-------------|
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| Title Tag | 8/10 | Good keyword placement; slightly long at 63 chars |
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| Meta Description | 6/10 | Missing CTA; keyword present but generic copy |
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| Header Structure | 9/10 | Clean hierarchy; H2s cover all major products |
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| Content Quality | 7/10 | 2,400 words is solid; lacks original test data |
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| Keyword Optimization | 8/10 | Strong placement; density at 1.2% is healthy |
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| Internal Links | 5/10 | Only 2 internal links; missing links to brand pages |
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| Images | 6/10 | 3/8 images missing alt text; no WebP format |
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| Technical Elements | 7/10 | Missing Product schema; good URL and mobile |
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## Overall Score: 71/100
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Calculation: (8x0.15 + 6x0.05 + 9x0.10 + 7x0.25 + 8x0.15 + 5x0.10 + 6x0.10 + 7x0.10) x 10 = 71
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Score Breakdown:
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████████░░ Title Tag: 8/10 (15%)
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██████░░░░ Meta Description: 6/10 ( 5%)
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█████████░ Headers: 9/10 (10%)
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███████░░░ Content: 7/10 (25%)
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████████░░ Keywords: 8/10 (15%)
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█████░░░░░ Internal Links: 5/10 (10%)
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██████░░░░ Images: 6/10 (10%)
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███████░░░ Technical: 7/10 (10%)
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## Priority Issues
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### Critical
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1. **Internal linking severely underdeveloped** — Only 2 internal links found. Add links to individual headphone review pages (/sony-wh1000xm5-review, /bose-qc-ultra-review) and the headphones category page. Target 5-8 contextual internal links.
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2. **3 product images missing alt text** — Images for Sony WH-1000XM5, Bose QC Ultra, and Apple AirPods Max have empty alt attributes. Each missing alt tag is a lost ranking signal in Google Images.
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### Important
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1. **Meta description lacks call-to-action** — Current description states facts but does not compel clicks. Add "Compare prices and features" or "See our top picks" to drive CTR.
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## Quick Wins
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1. **Add alt text to 3 images** (5 min) — Use descriptive text like "Sony WH-1000XM5 noise cancelling headphones on desk" instead of empty attributes.
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2. **Rewrite meta description with CTA** (5 min) — Change to: "Compare the 10 best noise cancelling headphones for 2025. Expert-tested picks from Sony, Bose, and Apple with pros, cons, and pricing. See our top picks."
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3. **Add 4+ internal links** (10 min) — Link product names to their individual review pages and add a "See all headphones" link to the category hub.
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```
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---
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## Audit Checklists by Page Type
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### Blog Post Checklist
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```markdown
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- [ ] Title includes keyword and is compelling
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- [ ] Meta description has keyword and CTA
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- [ ] Single H1 with keyword
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- [ ] H2s cover main topics
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- [ ] Keyword in first 100 words
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- [ ] 1,500+ words for competitive topics
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- [ ] 3+ internal links with varied anchors
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- [ ] Images with descriptive alt text
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- [ ] FAQ section with schema
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- [ ] Author bio with credentials
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```
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### Product Page Checklist
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```markdown
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- [ ] Product name in title
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- [ ] Price and availability in description
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- [ ] H1 is product name
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- [ ] Product features in H2s
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- [ ] Multiple product images with alt text
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- [ ] Customer reviews visible
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- [ ] Product schema implemented
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- [ ] Related products linked
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- [ ] Clear CTA button
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```
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### Landing Page Checklist
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```markdown
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- [ ] Keyword-optimized title
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- [ ] Benefit-focused meta description
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- [ ] Clear H1 value proposition
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- [ ] Supporting H2 sections
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- [ ] Trust signals (testimonials, logos)
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- [ ] Single clear CTA
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- [ ] Fast page load speed
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- [ ] Mobile-optimized layout
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```
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